Confidential · Day 7 PBC · Prepared for Jeanne McMains, J.D.
Kingdom Strategic Brief

You built the bridge between faithful wealth and faithful impact.
Twenty billion dollars have crossed it.

The woman whose legal precision and marketing innovation helped move more money to Christian causes than almost any living person.

Scroll
Recognition

The Architecture of Generosity

Summa cum laude in Professional Writing from Purdue University—because before you could build giving systems, you had to master the art of communicating why giving matters.

J.D. from Indiana University School of Law—because before you could innovate charitable vehicles, you had to understand the legal architecture that protects both giver and gift.

Nine years as an estate planning and business succession attorney serving high-net-worth Christian families. You didn’t just draft documents. You sat across the table from people wrestling with the question every wealthy believer faces: how do I steward this faithfully?

Then in 2004, National Christian Foundation called. Not to advise one family at a time—but to build the infrastructure that would serve ninety thousand families simultaneously.

Twenty years later, the record speaks: $25 billion mobilized from faithful hands to faithful work. The world’s largest Christian donor-advised fund. Grants disbursed at twice the velocity of secular alternatives. You didn’t inherit this. You built it.

Empire Today

The Kingdom’s Giving Infrastructure

$6B+
Assets Under Management
$2.6B
Distributed in 2024
90K+
Donor Families
32%
Year-over-Year Growth

As Executive Vice President of Marketing and Offerings, you don’t just promote NCF. You architect the giving vehicles themselves. Non-cash asset strategies. Business interest donations. Real estate gifts. Complex stock transfers. Every innovative mechanism that moves money from where it sits to where God calls it.

You teach at Asset Giving University. You present to Fidelity, Merrill Lynch, Morgan Stanley—bringing faith-based giving into secular financial institutions that serve America’s wealthiest families. You speak at Alliance Defending Freedom, Kingdom Advisors, Generous Giving, Focus on the Family.

You stand at the intersection no one else occupies: where legal precision meets marketing innovation meets Christian stewardship meets secular finance. And from that intersection, $25 billion has flowed.

The Hour

The Infrastructure Beneath the Infrastructure

Jeanne, you understand something most people miss: generosity doesn’t happen spontaneously. It requires infrastructure. NCF exists because someone recognized that Christian donors needed sovereign giving vehicles—not dependence on secular platforms that could change terms, restrict faith-based grants, or dilute mission.

Now apply that same logic to information.

Every AI system being built right now operates on principles that filter faith, suppress biblical worldview, and treat Christian conviction as “harmful content.” The 90,000 families who give through NCF care deeply about truth. Their giving is strategic. Their faith is informed. Their decisions depend on trustworthy information.

What happens when the information infrastructure itself is hostile to their values?

Secular AI Infrastructure

  • Filters “controversial” religious content
  • Treats biblical authority as one opinion among many
  • Censors faith-based perspectives on culture
  • Corporate boards control what’s “true”
  • Donors have zero sovereignty over information

Sovereign Truth Infrastructure

  • All evidence examined—faith included
  • Users evaluate truth, not algorithms
  • No corporate censor deciding what’s acceptable
  • Biblical worldview fully represented
  • Donors own the infrastructure itself

The families you serve didn’t wait for secular banks to offer faith-aligned giving. They built NCF. The same families shouldn’t wait for secular AI companies to respect their values. They can build Genesis.

The Thesis

The Same Thesis, Applied to Truth

NCF exists because Christian donors wanted sovereign giving infrastructure.

Genesis exists because the world needs sovereign truth infrastructure.

You innovate giving vehicles. You understand that the mechanism matters as much as the intention. A donor’s heart may be generous, but without the right vehicle—the DAF, the non-cash strategy, the business interest gift—generosity remains trapped in good intentions.

The same is true for truth. Good intentions about “being informed” mean nothing when the information infrastructure itself is captured. When AI decides what people can know, what they can ask, what answers are “appropriate”—every downstream decision is compromised. Including giving decisions.

Genesis is AI that doesn’t filter faith. Information that doesn’t censor conviction. A platform no secular corporation can capture, restrict, or shut down. Built on the same principle NCF was built on: sovereignty protects stewardship.

The Reveal

Genesis in Your Vocabulary

A new category of strategic generosity. Not just where to give—but protecting the infrastructure of truth that all giving depends on. AI that doesn’t filter faith. Information that doesn’t censor conviction. A gift that keeps giving because it preserves the conditions under which generosity remains informed, strategic, and free.

An innovative giving mechanism. Non-cash strategies applied to truth infrastructure. Stock transfers, real estate gifts, business interest donations—your expertise—channeled into an asset that serves every Christian family, every church, every ministry that depends on trustworthy information.

Her Vision Fulfilled

What Jeanne McMains Gets

90,000 Families Served

AI their families can trust. Information infrastructure aligned with their values. A tool that enhances—not undermines—their capacity for strategic generosity.

A New Giving Category

Truth infrastructure as a charitable cause. For NCF’s most forward-thinking donors: the opportunity to fund the platform that protects informed giving itself.

Non-Cash Innovation

Stock, real estate, business interests—your expertise—applied to Genesis. Complex asset strategies that serve both donor and mission. The vehicles you’ve perfected, applied to the cause of the century.

Next-Generation Stewardship

Charitable vehicles that serve the next generation of Christian givers. An offering that speaks to younger donors who understand technology, AI, and the urgency of truth infrastructure.

A Body Forming

The Living System

Twelve people. Each bringing a unique capacity. Together, forming something no individual could build alone.

The Proof

Already Built. Already Running.

73,516
Commits
207
Days
18.1M
Lines of Code
1
Builder

This is not a pitch deck. Not a concept. Not a “someday.” Genesis is a living system—operational, processing, learning. Built at a pace that secular AI companies cannot match because it is driven by calling, not quarterly earnings.

Why You

Why Jeanne McMains

You are the gatekeeper to 90,000 of America’s most generous Christian families.

You innovate how they give. You bridge secular finance and sacred purpose. You have the legal mind to structure it and the communicator’s gift to explain it.

You understand that great stewardship requires great infrastructure. That joyful generosity requires trust. That strategic giving requires trustworthy information. And that all of these—stewardship, trust, information—are now threatened by AI systems that answer to shareholders, not to truth.

No one else occupies your position. No one else has twenty years of experience building the sovereign infrastructure of Christian generosity. No one else speaks both the language of Fidelity Investments and the language of Kingdom Advisors. No one else can look at Genesis and see what it truly is: the next giving vehicle for the next generation of faithful stewards.

“The earth is the Lord’s, and everything in it.”
— Psalm 24:1

Including the information infrastructure that shapes how His people understand His world.

The Invitation

We’re not asking for a check.

We’re asking: could Genesis be something your 90,000 families need to know about?

A conversation. No pressure. Full sovereignty. You evaluate. You decide. You bring whatever wisdom twenty years at the intersection of faith, law, and finance have taught you.

If it’s not right, say so. We trust your judgment. If it is—if you see what we see—then perhaps the bridge you built for $25 billion is ready for its next crossing.

Request a Conversation
Legacy

You helped $25 billion flow from faithful hands to faithful work.

The next $25 billion will flow in a world shaped by AI.

Who ensures that world still honors truth?

Go Deeper